Performance management platform
Noticed an adjacent idea showing pull: HR leaders founder was talking to were all looking for a better performance management solution.
OKR software
Low retention
https://twitter.com/brettberson/status/1786433776182247621
“It took us about nine months to pivot. We would have pivoted more quickly, but it appeared to be at least sort of working; we got a good amount of top-of-funnel interest (in fact, OKRs are still a major reason people come to look at Lattice) and some great customers who signed up. However, the user retention was really bad, and after a few months there was a massive drop-off in how many employees were using the tool. So eventually we just recognized that this would never be the foundation for a growing business and knew we needed to pivot. Luckily, OKRs serve a valuable function in the context of performance reviews, and so we kept the product as part of our suite when we launched performance reviews, and even now they remain an important component of the overall package. But OKRs are the condiments to the burger of performance reviews.” —Jack Altman, CEO and co-founder
9 months
The core product, integrated into a broader solution