How to build great service?
Service Design 101
Traditional economics draws a clear distinction between goods and services. Goods are tangible and consumable - pens, sunglasses, or shoes. Services are instantaneous exchanges that are intangible and do not result in ownership-medical treatment, the postal service, or public transportation. Today, there is no longer a clear distinction between goods and services.
Service Blueprints: Definition
Service design is the activity of planning and organizing a business's resources (people, props, and processes) in order to (1) directly improve the employee's experience, and (2) indirectly, the customer's experience. Service blueprinting is the primary mapping tool used in the service design process.
A Comprehensive Guide To Product Design - Smashing Magazine
Quick summary ↬ When designing products, always remember that you are designing for people. Let's take a closer look at how to define an optimal product vision, strategy, and design process. ( This is a sponsored article.) What is a product?
How to understand and address Customer needs?
Nielsen Norman Group: UX Research, Training, and Consulting
In its most basic form, journey mapping starts by compiling a series of user goals and actions into a timeline skeleton. Next, the skeleton is fleshed out with user thoughts and emotions in order to create a narrative. Finally, that narrative is condensed into a visualization used to communicate insights that will inform design processes.
Journey Mapping 101
Journey maps are a common UX tool. They come in all shapes, sizes, and formats. Depending on the context, they can be used in a variety of ways. This article covers the basics: what a journey map is (and is not), related terminology, common variations, and how we can use journey maps.
Accounting for UX Work with User Stories in Agile Projects
In the past few years, Agile has become the dominant method for software-project management. In a recent survey, we found that 69% of UX practitioners' projects use an Agile approach. However, UX practices and Agile workflows do not always easily fit together, as Agile processes were not originally developed with UX in mind.
How to prioritise roadmap or a backlog?
BRIDGeS | Decision-Making Framework by Railsware
Learn how to use BRIDGeS - a game-changing decision-making Framework by Railsware 🚀Any professional will benefit from this framework while solving tasks of ...
Prioritizing Roadmaps Based on Data by Amazon Senior Product Manager
Building the best product roadmap is hard, harder still to get everyone aligned on it. That's why you need data. Amazon's Senior PM, Artem Fedyurin, joined us to talk about how to build roadmaps based on data, and walked us through the most useful prioritization techniques.
ICE Scores - All You Need to Know - Itamar Gilad
In this article I’ll explain how to use ICE (and how not to), and address common pitfalls and misconceptions.
The Complete Guide to the Kano Model | Folding Burritos
A step-by-step, in-depth guide to using the Kano Model to prioritize your backlog for customer satisfaction and delight
Your Roadmap Isn’t Really a Road Map - Itamar Gilad
The name Roadmap was a clever bit of marketing. Here's how to replace release planning with truly agile/adaptive plans
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